Bright School, a distinguished Los Angeles preschool, aimed to elevate their online presence and boost enrollment. A multifaceted approach was undertaken, involving a comprehensive website redesign, a branding refresh, and the implementation of a proprietary CMS, accompanied by a well-managed Google Ads campaign.
The revamped website, featuring a user-friendly interface, showcased the school's exceptional curriculum and nurturing environment, while the updated branding resonated with core values, attracting prospective families. The seamless CMS integration ensured easy content updates, keeping parents and staff engaged and informed.
Through the meticulously managed Google Ads campaign, relevant audiences were targeted, driving significant enrollment inquiries. As a direct result of this cohesive digital transformation, Bright School witnessed a remarkable 200% increase in enrollment, underscoring the importance of a strategic online approach in expanding the reach of top-quality early education.
"As Executive Director of Bright School, I cannot express enough gratitude for the exceptional work done in revitalizing our online presence. The website redesign, branding refresh, and targeted marketing efforts have directly contributed to a significant increase in enrollment. The team's dedication and expertise have helped us reach more families and solidify our position as a leader in early childhood education in Los Angeles."
Jenna Mackie
Director at Bright School